ProLine Baits has announced Murray Road Agency as their Public Relations and Marketing agency of record. The Murray Road team will help shape ProLine Baits’ brand, messaging and approach to key market segments.
Murray Road’s experience and current client lineup is rooted in the shooting and hunting space. The company specializes in content generation, social media, media buying, brand building, public relations and more.
“We are really excited to announce this partnership and even more excited about our future alongside Murray Road,” said ProLine Baits owner Keith Cisney. “We have worked with them on a few projects in the past, and know they have the capabilities to take our company to the next level. They offer unparalleled experience and knowledge in the outdoor industry which makes them a perfect fit for our brand.”
Murray Road offers a full spectrum of marketing, communications, sales support and business services. The team delivers dynamic content, messaging and materials to audiences, customers, fans, followers and partners. Founded in the outdoor industry, Murray Road drives engagement and results for a variety of brands and organizations.
“Keith and Rhonda have a great lineup of products and we are thrilled to have the opportunity to help them build on what is already a great platform,” said Murray Road Vice President Kelsey Puryear. “Our agency brings a lot of exciting capabilities and relationships to the table, and we really look forward to applying those to everything that ProLine Baits has going on.”
To learn more about the entire ProLine Baits product line, visit prolinebaits.com.
About ProLine Baits
ProLine Baits is fueled by the love of the sport of fishing and fierce competitive nature. ProLine Baits offers a wide selection of premier fishing flavors and scents that are unequaled in performance. All products are carefully hand-crafted and manufactured in the Carolinas. Each product uses only the finest quality ingredients to guarantee the Angler’s Advantage.