ATHENS, Ala. – August 31, 2020 – Shoot Like A Girl collaborated with ALPS OutdoorZ to introduce the officially licensed Allure day pack in a continued effort to increase female participation in the shooting sports and make hunting more accessible to women. Now on sale and available for purchase directly from Shoot Like A Girl, the Allure L-frame day pack features thoughtful design elements that help meet the unique needs of female outdoor enthusiasts. Customers can purchase the pack here in preparation for the fall hunting season.
“The Allure pack was designed using Shoot Like A Girl’s specific market research, with input from over 2,000 women living all across the country,” said Karen Butler, Founder and President of Shoot Like A Girl. “We analyzed the data, and ALPS OutdoorZ delivered a beautifully constructed pack that meets their needs, while staying in a price point that makes sense for customers. Our staff at Shoot Like A Girl also had time to field test the Allure pack, and it quickly surpassed expectations.”
A Pack for Women, By Women
Designed with women in mind, the pack has several features that any outdoor enthusiast will appreciate: multiple pockets for organization and quick access, a removable accessory pouch for essential items (like toiletries), a U-shape zipper top that opens wide and free-standing construction so gear stays safe inside. Perhaps the most popular feature amongst field testers was overall adjustability and fit. No matter the woman’s body shape, height or weight, the pack easily adjusts to fit comfortably—and that’s so important, especially when you’re spending long hours trekking through the woods.”
- Weight: 4 lbs., 2 oz.
- Liters: 34
- Cubic Inches: 2,050
- Contoured shoulder straps and waist belt
- Innovative self-standing L-shape frame
- Fully adjustable sternum strap system
- Channeled air mesh back panel and waist belt
- Two-piece adjustable, removeable waist belt
- Two easy-access waist belt pockets
- Removeable side accessory pouch (10” x 5.5” x 2”)
- Lower side mesh pocket with compression straps
- Hydration pocket with two side-outlet hydration ports
- Multiple interior mesh pockets for organizing gear
- Drop-down weapon pocket
- Blaze orange rain cover included
About Shoot Like A Girl
As a leader in the industry, Shoot Like A Girl is committed to growing the number of women who participate in the shooting sports by empowering them with confidence. The Shoot Like A Girl trailer, with a state-of-the-art firearm simulator, travels to cities all across the United States, hosting an interactive experience that gives attendees an opportunity to shoot pistols, rifles and bows in a fun, safe and comfortable atmosphere. The event is free to each guest thanks to Shoot Like A Girl’s generous corporate partners, including GLOCK, Bass Pro Shops, Cabela’s, Ruger, Beretta, Colt, Magpul, Bushnell, Savage, Springfield Armory, Walther, FN America, Heckler & Koch, Smith & Wesson, TrueTimber, Walker’s, Birchwood Casey, Mossberg, Lyman, CrossBreed Holsters, Thermacell, Black Rifle Coffee Company, GTM, SABRE, Archery 360, Bow Hunting 360, SOG,Women’s Outdoor News, Rocky Mountain Elk Foundation, Primos, Gold Tip Arrows, Hoppes, Federal Premium Ammunition, Mathews, Hoyt, S & S Outdoors, ALPS OutdoorZ, Lacrosse Footwear, and Upper Canyon Outfitters.